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Al-Reef Ceramic Company (RCC) was found in 1994 and
it is a major producer of ceramic wall and floor tiles, as
well as Porcelain tiles for buildings frontage and floor.
RCC was started with one ceramic tiles production line, and
now there are tow as well as one line for Porcelain tiles
with about 300 employees, and over 110,000 M2 of land surface.
The production capacity is around 500 M2 per hour.
The TUV has certificated RCC and certified that RCC has established
and applies a quality system for manufacturing of Ceramic
& Porcelain tiles according to the requirements of ISO
9002:1994.
RCC has also obtained the A.QALITY AWARD 2002.
In fact, today's market demands design and style for all decorations.
The clients are not satisfied with only products that have
good quality; today's tile buyers also require beauty and
modernity of fashion.
Therefore, a market - oriented strategy must based on continuous
efforts to provide a high quality product capable of meeting
end-user's needs and expectations.
As a result of this growing attention to end customers, Al
Reef Ceramic Co. (RCC) has increasingly diversified its product
range, a policy that has called for continual updating of
production techniques and product types, a deep knowledge
of products and a guarantee of the quality of the materials.
RCC Porcelain tiles refer to and extremely compact dry-pressed
ceramic tiles with excellent technical characteristics (high
resistance to scratching, bending, abrasion, chemicals and
weathering).
RCC Porcelain tiles are recommended for surfaces that require
high resistant products.
Nevertheless, the elaborate designs of the RCC Porcelain tiles
give an elegant image to all of its atmospheres making this
type of products ideal for any project.
The success of RCC is also sealed by the vital research it
has managed to create, in particular at the point of sale
and in continuous evolution of products, which excel in both
their technical and aesthetic characteristics.
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